Twenty-two-year-old
fuji/pop rapper, Olamide Adedeji, popularly known as Olamide has no doubt taken
over the mantle of leadership as far as rap music is concerned in
Nigeria.
Born on March 15, 1989, Olamide never hesitates to promote his roots, Bariga, Lagos, in his music. In 2010 he hit the limelight when he dropped the lead single from his debut album, Eni Duro, which transformed him into an emerging voice on the Nigerian music scene.
Overnight, the final year student of Mass Communication from Tai Solarin University became the beautiful bride as he was courted by established acts for collabos before breaking away from his mentor, ID Cabasa, and starting his own label, YBNL Nation.
Born on March 15, 1989, Olamide never hesitates to promote his roots, Bariga, Lagos, in his music. In 2010 he hit the limelight when he dropped the lead single from his debut album, Eni Duro, which transformed him into an emerging voice on the Nigerian music scene.
Overnight, the final year student of Mass Communication from Tai Solarin University became the beautiful bride as he was courted by established acts for collabos before breaking away from his mentor, ID Cabasa, and starting his own label, YBNL Nation.
One
thing that sets this rapper apart is his ability to code switch while on the mic
as he flips between Yoruba and English effortlessly. Olamide has performed live
on big stages all over Nigeria and he is most definitely a street favorite with
the release of his debut album, Rhapsodi and now, talk about a third studio
album, Baddest Guy Ever Liveth is rife following the success of his sophomore
effort, YBNL.
In
this exclusive interview with TAIWO OLUWADARE, Olamide bares his mind on issues
including the late Dagrin.
Excerpts:
Could
you tell us about yourself?
My
name is Olamide Adedeji. I’m a native of Abeokuta, Ogun State. I was born and
bred in Bariga, Lagos. I’m a student of Tai Solarin University where I’m
studying Mass Communication. I’m from a family of seven.
How
did you start out as rapper?
I
discovered music was in me while growing up. In 2003 I started writing my own
lines and performing at shows and the rest today is history.
What
was growing up like?
Growing
up was not that rosy neither was it that bad. Growing up in the ghetto was quite
challenging because you’re looked down on by kids from upscale neighbourhoods.
In the ghetto I was given ghetto orientation which is never to look down on
myself no matter what.
Tell
us about your love life?
I
have nothing to say about that.
Late
Dagrin seemed to have influenced you a great deal. What does he mean to
you?
He’s
more like the late Martin Luther King. I call him Barrack ‘O Grin. He is such a
blessing to Nigeria. He really paved the way big time for up-and coming rappers
like myself back in the day. It’s not like there has not been other people
before him but his impact was awesome! Dagrin is a great artiste and I respect
him; he is a legend.
Lately
you have become so big. How are you filling the vacuum Dagrin left behind?
I
don’t know. It is depend on people’s perspective. I just live my life the way I
feel and besides, I’m not the only rapper in the industry. There are others like
Lord of Ajasa. However I’m only doing my thing. Now people are comparing me to
Dagrin and that feels great. I see it as a blessing from God. I can’t say I’m
the best rapper; that would be ridiculous. It’s like saying Jay Z is the best
rapper. However, it’s not like Jay Z is better than B.I.G but people see the
love they have for B.I.G in Jay Z. B.I.G died when he started making money and
people were heartbroken. And Jay Z can never open his mouth and say ‘I’m better
than B.I.G.’ The same thing applies to me too. I can’t say I’m better than
Dagrin.
How
do you get inspiration for your music?
I
discovered a long time ago that rap music is all around me so I draw a lot of
inspiration from my environment. I just feel comfortable being a rapper as
opposed to singing. Seeing rap icons like Dagrin and the love he had for the art
just overwhelms me.
How
do you handle your female fans?
(laughter)We
dey try. Behind every successful man there is a woman. For me it’s not just
about a woman but women so I take advantage of it positively. I don’t sleep with
my female fans; I treat them like my sisters.
What’s
been your happiest moment?
God
has done many things for me. I can’t tell which moment is the happiest but one I
can remember was the release of my first album, Rhapsodi. I was so happy when it
was released. That album registered my name in the annals of the history of rap
music in Nigeria.
What
was it like meeting I.D Cabasa?
I
met I.D Cabasa when I went to record with a friend in a studio. We met each
other and struck the right chords and the connection took off from there. That’s
how I ended up having his support. And ever since, he’s been giving me that
special big brotherly love.
What’s
your advice for up-and-coming artistes?
My
advice is that they should put God first and do less of unnecessary hard
work.
If
not rap what would you be doing?
For
now, I don’t see myself leaving the rap world. I would rather be running a rap
music label.
What
is the meaning of Ilefo Illuminati
It
is slang in my neighbourhood in Bariga, Lagos. Ilefo simply means swag.
There
is talk that you belong to illuminati. How true is this?
I
have been correcting that impression in all my interviews and I’m not going to
get tired of it. I only feel I need to keep representing my own people and
communicating with them in a way that they will understand me. So, I want to
tell my people that I don’t belong to illuminati or any secret society.
What
has been your challenges?
Wow!
It used to be an issue of finance. Right now the major one we are facing is the
issue of piracy. And it’s crazy men! I feel it should stop but I also know it
can never be stopped!
What
are your dreams?
I
want to be a global brand that is why I’m looking up to God. It is not by my
power but by the grace of God. I feel honoured and great that I’m one of the top
profile rappers in town.
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